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Warren Buffett, Bill Gates, and Richard Branson each point to public speaking as the most valuable business skill for building a career. Going even further, Buffett, the billionaire investor and chairman of Berkshire Hathaway, whose every investment is analyzed and scrutinized, has stated that developing his public speaking skills is arguably his greatest investment. 


Why would he give so much credit to a “soft skill”? Buffett has answered that question, saying he realized at a young age that for others to understand his visions, objectives, and initiatives and to get the greatest return on his efforts, effective communication would be essential.


Here are seven ways that developing strong public speaking skills helps you move your career forward.


Build confidence

One of the immediate benefits of developing your public speaking skills is that it builds confidence in three ways – the confidence you have in yourself, the confidence others have in you, and the confidence they have in the information you share.


Separate yourself from others

We are always looking for ways to stand out. Doing so provides opportunities for advancement, including raises, promotions, and new career paths. By putting in the time and effort to develop strong public speaking skills, you separate yourself from others in a meaningful way.


Demonstrate your leadership abilities

Demonstrating the ability to communicate clearly and concisely helps positions you as a leader in the minds of those who would promote or hire you. It is one of the attributes they instinctively and purposefully look for in candidates.


Manage your team more effectively

A Gallop poll shows that only 13% of employees believe their top management communicates effectively. This results in greater stress, lower confidence in management, and eroding efficiency. Reverse these trends by clearly communicating what you expect from your team.


Establish yourself as an expert

Knowing your business is essential and understanding how to convey that knowledge in a compelling fashion provides you the opportunity to position yourself as an expert in your field. This leads to speaking at conferences, community events, association and organization functions, and sales meetings, to name a few. In time, additional more opportunities will open up, further increasing your reputation as an expert.


Increase revenue

All too often, sales presentations consist of the salespeople passionately delivering a list of features they believe will impress their prospects, if not demonstrate how their companies are the obvious choice to provide the solutions the prospects need. But this kind of sales presentation is in direct conflict with the unwavering axiom – buyers buy for their reasons, not ours. If you are involved in the sales process, deliver presentations that focus on your prospects’ wants and needs. You will see your sales increase and have a more enjoyable, less stressful experience. It is just this side of magical.


Make networking work for you

They say that the key to networking is to realize you have one mouth and two ears, and you should use them proportionately. Accordingly, strengthening your public speaking skills serves you well when networking because you learn to focus on others while speaking succinctly. As a result, you build more substantial and meaningful connections.


Speaking in a way that both captivates and serves your listeners is a skillful blend of art and science – a combination that anyone can develop. Once you do, career opportunities that you might never have thought possible could come your way. They did for Warren Buffett. And though he understood that being a persuasive public speaker was essential, I doubt he could have ever imagined that one day people would refer to him as the Oracle of Omaha.

Peter George Speaker and Public Speaking CoachPeter George


With a wealth of experience as a veteran speaker, public speaking coach, and acclaimed author, Peter has assisted over 300,000 executives, consultants, and professionals across 50 countries in harnessing the power of public speaking to increase their impact, influence, and income.


Peter’s notable achievements include authoring the six-time award-winning book, “The Captivating Public Speaker,” and pioneering the AMP’D Framework™, a methodology designed to empower speakers in crafting compelling messages tailored to their audiences.


Drawing from personal triumph over speech impediments like a lisp and stutter, Peter believes everyone should be able to effectively communicate their advice, expertise, and experiences.

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