the speaker station with peter george

How to Identify, Sharpen, and Champion Your Most Important Points With Joel Schwarztberg

Currently the Senior Director of Strategic and Executive Communications for a major U.S. nonprofit organization, Joel Schwartzberg has been teaching effective presentation techniques to clients including American Express, Blue Apron, Comedy Central, and the Brennan Center for Justice since 2006.


Joel’s award-winning book Get to the Point! Sharpen Your Message and Make Your Words Matter was released in 2017 and his articles on effective point-making have appeared in Fast Company, Toastmaster Magazine, and The Huffington Post.


A frequent conference presenter and workshop leader, Joel is a former National Champion and State Champion competitive public speaker. After coaching public speaking teams at the University of Pennsylvania and Seton Hall University, Joel was inducted into the National Forensic Association Hall of Fame in 2002.


Every time you communicate, you’re doing it for a reason. You want someone to understand something, do something, or change something. You’re trying to make a point. But the only way to make a point is to have a point. And the surprising truth is, very few communicators know their point or even understand what a point is, rendering them pointless.


In this episode, Joel Schwartzberg explains how too many people confuse a point with a title, a topic, an idea, a theme, or even something much less. A point is something more. It’s a contention you can propose, argue, illustrate, and prove. A real point creates a position of value.


Joel not only clarifies what a point is, but he also shed light on how to determine if what you’re saying is a point or if it falls short.

If you want to more effectively reach your audiences, listen to what Joel has to say.


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